Nothing to See Here!

Nothing hour 2017 starts in

Spend an hour of your day doing nothing. #NothingHour

School. Practice. Homework. Jobs. Planning for the future. All of these things take up a ton of your time every single day. Don’t you wish you just had an hour to yourself? An hour to do… nothing?

Well, now you can. Grab a bottle of YUP! and join us for the first ever Nothing Hour. For one hour on April 1st, you can sit back and do nothing.

Nothing is up to you. It can be listening to an album from start to finish. It could be building a robot. Whatever it is, it’s your time for nothing.

RSVP to this event to get more info on Nothing Hour, see how others are celebrating, and stay tuned to see something special we’ve got planned for Nothing Hour.

Get the Deets!

Watch Nothing Now

  • Nothing Hour FAQs
    - Enjoy with YUP!

  • YUP! Manifesto

  • #NothingHour Public Service Announcement

  • Tom’s #NothingHour

  • Julia’s #NothingHour

  • The Last YUP!

  • YUP! Sommelier

  • Haters Gonna Say It's Fake - YUP! Version

  • Pile of YUP!

  • Top School Essentials

  • YUP! Wardrobe How-To

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